<html><head></head><body bgcolor="#FFFFFF"><div>Ive attended these discussions on the Berkeley campus before.</div><div><br></div><div>they are truly engaging and ive encountered no pretensions whatsoever, simply engaging and vivid minds ( along with students looking to learn)</div><div><br></div><div>This is free and open to the public.</div><div><br>Live<div>Love</div><div>Learn</div><div>Laugh</div><div>Let go</div></div><div><br>Begin forwarded message:<br><br></div><blockquote type="cite"><div><b>From:</b> Valkyrie Savage <<a href="mailto:valkyrie@eecs.berkeley.edu">valkyrie@eecs.berkeley.edu</a>><br><b>Date:</b> June 11, 2012 11:20:23 AM PDT<br><b>To:</b> Berkeley Institute of Design Announce <<a href="mailto:bid-lab@lists.berkeley.edu">bid-lab@lists.berkeley.edu</a>>, iSchool Announce <<a href="mailto:i-announce@ischool.berkeley.edu">i-announce@ischool.berkeley.edu</a>>, EECS Announce <<a href="mailto:eecs-announce@eecs.berkeley.edu">eecs-announce@eecs.berkeley.edu</a>><br><b>Subject:</b> <b>[i-announce@ischool] BiD Seminar 12 June - Graham Plumb on Crafting Immersive Interactivity</b><br><br></div></blockquote><div></div><blockquote type="cite"><div><div>This week's BiD Seminar is just a day away!</div><div><br></div><div>This week we are going to start trying something new with our speakers. I've created appointment slots for those interested in meeting with the speaker after the seminar. Note that I don't always know beforehand how long a speaker can stay, so it's probably a good idea to grab the first slots when you can! <a href="https://www.google.com/calendar/selfsched?sstoken=UU9fVy1BT29Ia0NpfGRlZmF1bHR8ZDJhYTVjOTU0OTBhZjc0Y2FmMzY5MDE4Y2NkYzAwYmU" target="_blank">https://www.google.com/calendar/selfsched?sstoken=UU9fVy1BT29Ia0NpfGRlZmF1bHR8ZDJhYTVjOTU0OTBhZjc0Y2FmMzY5MDE4Y2NkYzAwYmU</a> Our speaker this week can stay until about 2:30.</div>
<div><br></div><div><br></div><div>Tuesday June 12, 12pm - 1pm</div><div>Berkeley Institute of Design (BiD) Lab, 354/360 HMMB</div><div><a href="http://bid.berkeley.edu/directions" target="_blank">http://bid.berkeley.edu/directions</a> </div>
<div><br></div><div>Crafting Immersive Interactivity</div><div><br></div><div>What is meant by an “immersive experience”, and why do our best museums, games</div><div>and product designers seek ever more inventive and elaborate experiences to hold their</div>
<div>audiences in an “immersive state”?</div><div><br></div><div>As Creative Director of San-Francisco based Snibbe Interactive, Graham develops ways</div><div>of capturing the imaginations of his client’s audiences, crafting new forms of natural</div>
<div>user interaction, creating moments that inspire a sense of wonder as they intelligently</div><div>inform. Recent projects include an exhibition with James Cameron about the technology</div><div>behind the making of “Avatar”, Björk’s Biophillia app, interactive exhibit’s for Sony</div>
<div>Headquarters in New York, giant gestural installations at Olympics and expos, and</div><div>educational exhibits for museums across North America and Canada.</div><div><br></div><div>By comparing two radically different projects; a cube filled with water and light, with a</div>
<div>motion-capture performance exhibit for James Cameron, Graham will ask; “what kinds</div><div>of qualities should we seek out and nurture when creating an immersive interactive</div><div>experience?”, with insights into the process of crafting experiences from bits and atoms.</div>
<div><br></div><div>About the Speaker:</div><div>As Creative Director of Snibbe Interactive, Graham manages a creative department that</div><div>works closely with the Lead Engineer and his team to build interactive products across</div>
<div>9 different platforms, utilizing technologies that include IR and depth sensing cameras,</div><div>gyroscopic position sensing, multi-touch tables, motion capture volumes, ipad and</div><div>mobile.</div><div><br></div>
<div>Graham has been designing immersive interactive experiences for museums,</div><div>corporations, entertainers, events, retail, healthcare, and performing arts venues</div><div>the past 12 years, with more than 200 interactive installations installed in more than</div>
<div>60 museums across 5 continents. Winner of 9 international design awards, he also</div><div>practices as a media artist, using light, electricity and magnetism to make play with the</div><div>natural properties of physical media.</div>
</div></blockquote><blockquote type="cite"><div><span>--</span><br><span>This message was sent to <a href="mailto:i-announce@ischool.berkeley.edu">i-announce@ischool.berkeley.edu</a></span><br><span>Unsubscribe or update your options: <a href="https://calmail.berkeley.edu/manage/list/options/i-announce@ischool.berkeley.edu">https://calmail.berkeley.edu/manage/list/options/i-announce@ischool.berkeley.edu</a></span></div></blockquote></body></html>